Brand Strategy

Your package will include 2 revision rounds to give you the opportunity to request any  changes or adjustments to your brand identity to make sure it's just right. Any additional revision rounds will be charged at our regular hourly design rate. 

We'll begin by getting to know you, your business and who you're looking to attract on a deeper level using our signature branding workbook. We'll then use the information gathered to begin mapping out our design strategy with your soulmate clients and the mission of your brand always in focus.

With your input, we'll do the research to get to know who your top competitors are. This includes analyzing their digital presence including website and social media platforms to identify opportunities to help you and your business clearly stand out from the crowd within your specific industry.

Before we dive into crafting your brand identity, we'll provide you with a mood board representing the visual direction we envision for moving forward. You'll get the opportunity to give feedback and final approval before moving on to the next step.

We'll work our magic and provide you with a presentation showcasing your new brand identity which includes a primary logo, secondary logo, sub mark, color palette, typeface selections, mood board as well as product and social mock ups so that you can visualize your branding in action.

Once your new brand identity has received your final approval, we'll move forward with finalizing all of your assets, including a Brand Identity Guidelines document that will serve as your blueprint for keeping your branding consistent across the board. 

our process

Competitive Analysis

Creative Direction

Brand Presentation

Revision Rounds

Deliverables