The number one priority in our business is organization because when you’re organized it means your client communication + client experience are top-notch. Happy clients often means they’ll talk about you to their other entrepreneurial friends.
We’ve worked really hard over the past 5+ years to perfect our processes and the tools we use to achieve not only a superior experience for our clients but to streamline our efficiency in-house as well. We’re creatives with a Type A personality!

Here are the 7 apps we use daily in our business as entrepreneurs in a creative space.
No. 1 | Asana
Our business survives on Asana. This is our most used app as we use it for weekly task management, overall business management as well as client project management, and client communication. This tool allows us to onboard the client and eliminate the use of constant emails back and forth.
No. 2 | Slack
Next to Asana, the Slack app is used almost just as often. This is what we rely on for in-house communication. We create a new “channel” for each client and/or project which allows us to stay directly focused on each individual project without communication getting jumbled.
No. 3 | Enji
We’ve moved our social scheduling into Enji because it’s more than a scheduler—it’s a small-business marketing hub. What’s really cool about Enji is that it builds a right-sized marketing plan in minutes, turns it into an actionable calendar, helps us batch captions + content (comes with an AI copywriter) for not only our own account, but all of our clients now use it as well.
On the back end, the KPI dashboard shows what’s working at a glance, and the brand library + campaign templates keep everything organized and on-brand. It’s designed for “wear-all-the-hats” business owners, which means our clients can jump in and actually keep up (or they hire us to do that for them).
No. 4 | Canva
Though we are professional designers who use Adobe software (Photoshop, Illustrator, InDesign), there are times when it just makes more sense to utilize Canva. In-house, we use it to create social media graphics and we’re able to collaborate on content as a team. For our Clients, we often get requests to create marketing collateral documents and/or a set of social media graphics that they’ll have the capability to edit. Oftentimes, this means we can’t use Illustrator and Canva has become a wonderful tool to use for this purpose.
We have upgraded to the Canva Pro version and find the value to be well worth it. Plus, they are constantly making updates to the platform that are designed to make the user experience even more powerful!
No. 5 | Apple Mail
Who has just one email anymore? Apple Mail allows us to add all of our email accounts to one place and manage them easily. When it comes to client communication, we aim to move conversations over to Asana once the onboarding process is complete.
No. 6 | Voxer
Voxer is a great app to use for in-house communication. Sometimes you just have to chat it out instead of wasting the time typing out a novel on Slack. We know some people offer this line of communication for Clients as well. Hey, it’s an option!
No. 7 | Dropbox
At this point in time, 8 years into the business, we’re definitely at the upgraded Pro version of Dropbox. We store a lot of design and photography assets in Dropbox for both in-house access between the team as well as for our Clients. Since we travel a lot, it’s really nice to have access to files while on the go without worrying about bringing an expensive hard drive along.
No. 8 | Notion
I really didn’t think another software would come in and steal some of our attention away from Asana, but after a slow start with Notion, we have no come to use on a daily basis not only in business, but also for managing client projects as well.
We’d love to know, do you rely on any of these 8 apps to run your business? Better yet, do you use any that we haven’t listed that you can share with us? We’re always looking to be even more efficient with our time!
Hey! We're Kristin + Christina
Our passion is taking the creative reigns to give you more time and energy to focus on the areas of your business that excite you and truly light you up.
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